AMANTE NOIDA STORE LAUNCH WITH MALAIKA ARORA

If someone ask me where I splurge my money after makeup,I would say it has to be lingerie.Many buy them for their other half but I would say buy them for YOURSELF. As much as you feel good outside,equally should feel inside. You can not even imagine the amount of confidence a good lingerie can … Continue Reading

ASICS TIGER NOW ROARING IN INDIA – ASICS X JABONG LAUNCH

People out there,now it’s time to switch your basics to ASICS. Yes,you heard me right.The brand which has created a buzz all across the world is now available in India as well.The SS16 ASICS Tiger footwear collection was first made available on www.jabong.com in India. The sports brand is available for both men and women, … Continue Reading

SHOPPERS STOP’S FASHION IN BEING YOURSELF

  Often we see slender,flawless models walking the ramp for the brand or for their Fashion Shows but rare is the occasion when we see the customers who shop from the brands are also their models. Irrespective of the body curves,close to perfect skin or the perfect height needed to flaunt their collection,unlike many SHOPPERS STOP … Continue Reading

MODERN MAHARAJA WITH ROHIT KAMRA AT #AIFWAW16

In a tête-à-tête,with the renowned designer hailing from Jaipur mentioned that his collection will be reinventing the conventional Maharaja style. ”You don’t have to be a Maharaja to look like a Maharaja”,says the owner of opulent ‘Rohit Kamra’ label; ‘My Collection will make you look like one”,he adds. Keeping the traditional Indian Royalty and Glamour alive … Continue Reading

WALKING THE RAJPUTANA LANE WITH SAMANT CHAUHAN AT #AIFWAW16

From the dreamy set to the collection screaming opulence,Samant Chauhan like always had won many heart in the AIFWAW16. The irreplaceable love for silk by Samant Chauhan is not hidden from anyone and once again he had proved himself and left no stone unturned in redefining royalty and narrated his interpretation of the ‘India Modern’ … Continue Reading

PINNACLE BY SHRUTI SANCHETI AT AMAZON FASHION WEEK #AIFWAW16

Going off road has been forte of the idiosyncratic designer,Shruti Sancheti. First time this unconventional designer took a step ahead to go beyond India and bring some cultural nuance to her collection. It was her summer holidays in June 2014 when the designer was taken aback in the Turkish Capital of Istanbul by the cross-cultural … Continue Reading

NOT SO SERIOUS BY PALLAVI MOHAN AT AMAZON FASHION WEEK #AIFWAW16

‘Synthesis’,as her collection was named was a blend of hand-crafted technique and saw the designer employ layering and laser-cut leather. The collection was in full swing,flaunting it’s edgy fashion in organic fabrics.One could see modernistic designs and patterns in the designer’s ready to wear collection. Fringes,feathers and laser cut added more drama to the collection and were … Continue Reading

HEMANT AND NANDITA AT AMAZON FASHION WEEK #AIFAW16

Unconventional,eccentric,extraordinary are synonyms to the collection presented by the label -HEMANT AND NANDITA,on the day 1 of Amazon Indian Fashion Week AW’16. Every season the brand comes out with avant-garde collection which is strikingly distinctive from last few ones and cater perfectly to the needs of customer. AUTUMN/WINTER’16 had an influence of retro which was fused … Continue Reading

OOTD – Tartan Dress (AIFW SS16, Day 4)

Namaste Chicizen, Tartan and flannel and checks, oh my! Outfit your wardrobe with this season’s pattern of choice. With the onset of Autumn,plaid becomes an undeniable wardrobe staple and if you think plaid is only useful for the country look, think again! This fall you can create chic attire by incorporating interesting plaid pieces. Talking … Continue Reading

OOTD – Distressed Boyfriend Denim Look (AIFW SS 16,Day 2)

Namaste Chicizens, AIFW SS16 is over now and I was lucky enough to attend the shows presented by few of the renowned and also upcoming designers, who participated in the AMAZON INDIA FASHION WEEK SS16. A grandeur opening by Sanjay Garg using jewel tones, silk and structured silhouettes marked a great start for the 5 … Continue Reading